YUMMY & TRENDY® ANNOUNCES A NEW PARTNERSHIP WITH AFTERPAY

Sarasota, FL, March 5, 2020 – Yummy & Trendy®, the active lifestyle brand designed for you to Wear it. Feel it. Love it. ® announces a new partnership with Afterpay who offers a “buy now, pay later” service to consumers.

“We are excited to partner with Afterpay and offer our customers an alternative way to pay for their shopping experience,” said the founder and CEO of Yummy & Trendy®.  “Consumers can buy what they want today, receive their product immediately from us and pay over time interest-free.” 

“We have noticed a shift in consumers’ behavior in the way they’re shopping. Especially within the Generation Z and Y, known as the millennials. These two generations are known to spend a lot of time browsing online and shopping from their mobile device, not to mention they are very tech- savvy. Our price point ranges from $38 - $98. We understand every consumer's financial position is different and if we can offer them an alternative way to purchase and have control of their spending- why not?”

It sounds like a win-win for the brand and consumers.  The founder and CEO says, “on this platform we project a higher average order value along with conversions to sales. The consumer has the freedom to buy today and pay later, over time, interest-free.”

About Yummy & Trendy®
Yummy & Trendy®, the active lifestyle brand designed for you to Wear it. Feel it. Love it.®.  Our mission is to design and create premium quality products, out of high-performance fabrics, made in the U.S.A. The brand combines fitness and fashion designs.  To learn more about Yummy & Trendy®, visit www.yummyandtrendy.com

About Afterpay
Afterpay is a technology-driven payments company, based in Australia, that facilitates commerce between retail merchants and their end customers by offering a “buy now, pay later” service that does not require customers to enter into a traditional loan or pay any upfront fees or interest. Afterpay has developed an end-to-end digital platform and transaction integrity engine that performs real-time fraud and repayment capability assessments. Afterpay is currently integrated with many leading retailers in Australia, New Zealand and the U.S. For more information, visit www.afterpay.com.